CUPRA Enlists Sustainable Design Label RÆBURN To Celebrate First Electric Vehicle
2 monthes ago - By Hypebeast
CUPRA has tapped responsible fashion design label RÆBURN to craft a series of pieces celebrating both stylistic sustainability and the launch of its first fully electric vehicle, CUPRA Born. In honor of CUPRA's innovative milestone, RÆBURN crafted a bespoke wrap of the car, which draws inspiration from the design imprint's parachute signifier. The graphic is overlaid in bright shades of orange and brown, with a geometric pattern that accentuates the car's sporty exterior. Additionally, the fashion label produced a fully-sustainable clothing item using SEAQUAL® YARN, a textile composed of...
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