Vans appoints Kristin Harrer as global chief marketing officer
22 days ago - By Fashion United
California streetwear brand Vans announced that Kristin Harrer has joined the company as the global chief marketing officer, effective today.
Harrer, former Dollar Shave Club CMO, will lead the VF Corporation-owned brand's global marketing and creative teams across all Vans' retail, brand, and digital channels.
“In addition to being an outstanding leader with a proven track record at other global brands, Kristin is a passionate and true brand expert in digital and direct to consumer experiences,” stated Doug Palladini, global brand president at Vans, in a release.
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