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5 gender neutral brands to watch
1 month ago - By Fashion United
The growth of genderless and unisex fashion brands is a sign of the times that the constructs of who-wears-what is evolving. Gen Z especially has embraced wearing clothing they feel comfortable in rather than what has been designated to them based on their sex. Constructs of masculinity and femininity are shifting, blurring the lines between traditional men's and women's wear.
Retailers have some catching up to do when it comes to gender neutral fashion, with physical stores often segregating men's and women's clothing on different floors and merchandising separate departments. For buyers...
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