• Sapporo Celebrates DJs With Music Inspired by a Unique Mix of East and West

    2 days ago - By Hypebeast

    Sapporo is celebrating the fusion of its beer-making process and heritage with a new campaign that features real artists, DJs and bartenders. As a beer that blends traditional German brewing techniques with Japanese artistry, Sapporo has proven that bringing together unfamiliar worlds can result in remarkable outcomes. For Sapporo's new Convergence of Cultures campaign, the Japanese brand has identified talent who use a fusion of Eastern and Western cultures in their impressive work. Spotlighting creators within the fields of music, art and bartending, Sapporo has kicked off the...
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