• Loewe: Ready-to-wear AW21

    1 month ago - By 10 magazine

    Jonathan Anderson has risen to the challenges of the pandemic by reinventing the show concept. With fashion shows cancelled, he's excelled at getting his message across in alternative ways.
    “This is an exciting time for creative people because there is only opportunity,” said the designer who predicted a boom in nightclubs and socialising alongside the emergence of subcultures outside of social media, post-pandemic. For Loewe's AW21 collection, he created a show in a newspaper format, presented in a time capsule tin. “The Loewe Show Has Been Cancelled” boomed the front-page headline...
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