• Asics signs up Novak Djokovic as footwear ambassador

    1 month ago - By Fashion United

    Courtesy of Asics
    Asics has announced a multi-year partnership extension with tennis star Novak Djokovic and named him as its global footwear ambassador.
    The sportswear brand said that the new long-term partnership would help it “further expand its global tennis footwear business through Novak Djokovic' continued insights and feedback on the production of tennis footwear as a world class player”.
    Commenting on the deal, Yasuhito Hirota, president and chief operating officer of Asics Corporation, said in a statement: “Djokovic has already established himself as one of the best tennis...
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